Future of Communication with Robert Frati | Product & Vision Keynote | Slack Frontiers 2019

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Market Trends: There is a dramatic shift in the marketplace with a faster pace of change, high customer expectations, and complex decisions requiring increased communication and collaboration across geographically distributed and cross-functional teams. Communication trends are changing, especially with the younger generation, who predominantly use messaging platforms. The future workforce is expected to communicate primarily through messaging. Technology Trends: Significant new trends in technology are observed, with a proliferation of business applications, as highlighted by logos of well-known applications. Independent research indicates that most enterprises have over a thousand different business applications in their companies. Slack Adoption and Proof Points: The fast-paced global adoption of Slack is evidenced by over 10 million daily active users in 150+ countries and 600,000 organizations, including 65 Fortune 100 companies. Slack's growth is not only in numbers but also in diverse customer adoption across various industries, regions, and company sizes. Customer Diversity: Slack is being adopted across all industries, regions, and company sizes, including financial services (TD Ameritrade, E-Trade), major universities (MIT, Arizona State), government (UK Ministry of Finance, NASA), and strategic technology providers (IBM, Oracle, NSAP).

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