How to make a Power User Curve
The power user curve is a popular way to measure product performance, breaking down users in terms of how many days they have been active in a week or a month. 🛒 Selecting the right event, such as "product searched," is crucial for accurately measuring user activity in an eCommerce product. 📊 The power user curve in Mixpanel allows for breakdowns by different operating systems, providing valuable insights into user behavior. 📈 Cumulative frequency ensures that the chart always trends downwards, as users in longer active periods are also included in shorter active periods. 📊 Non-cumulative frequency chart limits users to just one bucket, affecting the percentages below the chart. 📈 Setting success metrics and KPIs for your product is crucial, and Mixpanel can help measure and monitor them effectively.