An Introduction to Product-Led Growth Metrics
📈 The pirate metrics framework is essential for startup growth and provides a valuable framework for modern SaaS metrics. 📈 The product-led growth flywheel is a strategic framework for meeting and exceeding user expectations at each stage of their journey, ultimately increasing user satisfaction and retention. 🚀 The key is to focus on driving users to the moment that's going to make them say "aha" - the activation moment. 🌟 Your goal with customers should be to delight them and expand their usage, not just as a monetization opportunity, but also as a way to deliver even more value to the user. 📊 Champions are users who have formed an emotional connection with your brand and are highly likely to recommend your product, quantifying their love for the company. ⏱️ Your goal is to minimize the amount of time it takes for a new user to reach their activation moment, increasing the likelihood they will stick around for the long term with your product. 📈 Expansion revenue is hugely important to any healthy SaaS business, as the best businesses are growing because their existing customers are investing more dollars. 📈 Expansion revenue is the anti-churn, providing potential for customers to upgrade and increase value.