How to Scale Your Business Using OKRs | Vishen Lakhiani
Strategic Goal Setting and Execution 💡 OKRs are designed to bridge the gap between bold vision and execution, allowing individuals to bring their gifts to the world. 🏆 OKRs emerged from Intel and seeped into Google, shaping the long-term vision with short-term direction for efficient execution. 💡 OKRs are about doing the right thing versus being busy, a strategic goal setting for long term success. 💡 OKRs model alignment happens when there is a clear vision of where the company is going, leading to people knowing the right thing to do. 🌍 It's important to have a bold vision, but it's equally important to have a clear plan for execution to make that vision a reality. 📈 OKRs provide a structured approach to setting and achieving goals, breaking them down into measurable and specific key results. 📊 OKRs philosophy can help identify and eliminate tasks that are no longer needed, leading to more efficient and focused teams. 🎯 When setting objectives, it's important to pick between three and five key results for the sweet spot of focus and alignment. Impact of OKRs on Company Vision 🚀 Google's use of OKRs drove the team to focus like a laser on every little scientific tweak needed to make YouTube the dominant TV platform in the world. 📈 Breaking down the core purpose into aspirational objectives to inspire people and get them excited about their work. 🌍 The goal of creating a global tribe of changemakers is broken down into specific steps, such as connecting 300,000 students globally and developing MindValley campuses in 10,000 cities. 🌟 Larry Page credits a summer program called leadership with changing the way he thinks about the world, creating leaders who dream really big. 🎯 Setting specific objectives aligned with the core purpose can make you a powerful leader and align the entire company. 🚀 Elon Musk made his OKRs public in the "Tesla world domination plan" and it has aligned people with his vision, even on the stock market. 🎯 "Unleash 1000 inspired candidates into fulfilling work by 2020 where their values and genius is honored" - a clear and inspiring objective for a company's growth strategy. Aspirational Objectives and Key Results 📈 Aspirational objectives reflect bigger picture, higher risk, and more future-tilting ideas, challenging to achieve with an average failure rate of 40%. 🚀 Being a key contributor to humanity's interplanetary travel with the American Martian space program by 2025 is a clear and fascinating goal.